Università degli studi dell'Insubria

VISITING PROFESSOR 2 RE: INNOVATION MANAGEMENT: PROCESS AND PRACTICE

A.A. di erogazione 2014/2015

 (A.A. 2014/2015)

Docenti

Anno di corso: 
1
Tipologia di insegnamento: 
A scelta dello studente
Settore disciplinare: 
ECONOMIA E GESTIONE DELLE IMPRESE (SECS-P/08)
Crediti: 
3
Ciclo: 
Secondo Semestre
Ore di attivita' frontale: 
20
Dettaglio ore: 
Lezione (20 ore)

This course will focus on current issues central to the management of organizational
and entrepreneurial innovation. Specific topics will be addressed based on the
background of the visiting professor.
Course objectives involve students achieving some advanced learning outcomes, i.e.:
- A thorough knowledge of what innovation is and why it is critical to an
organization’s success.
- An understanding of the components of creativity that include both new product
creativity and marketing programs creativity.
- An understanding of how entrepreneurs in the creative global organizations
inspire innovation and creativity. What can these examples of creative
organizations teach us?
- Understanding the steps in new product development.

None

This course will provide background on innovation and creativity with special focus on
practices necessary to stimulate and manage innovation in a business.
Detailed program to be defined once visiting professors are appointed.

Mode of Delivery: Lectures and case discussion

Readings will be communicated in class.

Assessment
:
Class discussions and individual and group assignments.
Students evaluation will be based on the quality and quantity of class participation in
case and article discussions and on written analysis of an assigned business
case/group project.

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A.A. 2015/2016

Anno di corso: 1
Curriculum: INTERNATIONAL ENTREPRENEURSHIP & BUSINESS

A.A. 2014/2015

Anno di corso: 1
Curriculum: INTERNATIONAL ENTREPRENEURSHIP & BUSINESS